Finding The Costumer

Giving and Asking Opinions on Our Shoes Brand, Maverick 

Raden: Mada, come on, let's brainstorm Maverick, our running shoe brand. Would you like to say a word about that?

Mada: Alright. I think one way could be to focus on social media to build a strong online presence. We can showcase our latest shoe models and directly engage with potential customers. What do you think about that, Raden?

Raden: I agree social media is important. But I also think we should consider sponsoring local running clubs or events. That way, we'll directly reach our target market.

Mada: That’s a good point, but sponsoring events can be quite expensive, and there's no guarantee of reaching the audience we want. Plus, we can efficiently target specific demographics online.

Raden: I see what you mean, but what if potential customers aren't active on social media? How will they find out about our new products?

Mada: Good question, in addition to our social media efforts, we could collaborate with fitness influencers or athletes who have a large following, both online and offline. Their support could create buzz and attract attention to our brand.

Raden: I hadn't thought of that. That sounds promising. But won't it be difficult to convince influencers to promote our products?

Mada: It might be. But we can offer them rewards or benefits as a token of appreciation for their support. It's a win-win solution that can help us reach a broader market.

Raden: Alright, I understand. Let's explore both, online marketing and collaborating with influencers, to maximize our efforts in reaching new customers.

Mada: Totally agree, and we can keep evaluating our strategies based on feedback and results we receive along the way.